While we understand everyone’s fitness journey is different, we believe our approach to motivating people to live a healthier lifestyle is universal. We’re committed to helping people achieve their fitness goals and we’re investing our time, resources, and experience to help transform everyone’s life through fitness.

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That's why, at MYFITMOJI, we value:​

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• People: We’re devoted to uplifting others and helping people to become the best they can be.

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• Fitness, Health & Wellness: We believe that physical activity is fundamental to a healthy and happy life and our aim is to inspire people to improve their lives through fitness.

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• Taking Action: We’re investing our time, resources, energy, and experience to help improve people’s lives through fitness. 

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• Praising Effort & Reward performance: When it comes to attaining any long term goal, offering praise and recognition for a job well done can be extremely powerful. We want to make achieving your fitness goals easier by providing incentives and rewards to keep you motivated on your fitness journey.

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• Technology: We’re developing a mobile app to encourage people to get up, get moving, and get active. There’s so much more technology could be doing to help us understand ourselves and live healthier lives. We’re bringing health and technology together to make health technology the most helpful technology of all.